ComicBook Experience

From the exhibition

Keeping Up with the Joneses

· August 17, 1913

Keeping Up with the Joneses
This Sunday strip follows the comic misadventures of a working-class family navigating social competition and domestic mishaps. The narrative unfolds across eight panels with escalating physical comedy: a husband's tanned appearance sparks spouse rivalry, leading to increasingly absurd attempts at self-improvement—from overheating in a small room to chaotic swimming scenes. The strip employs the visual vocabulary that defined early comics: sequential panel layout, speech balloons carrying both plot and character voice, recurring domestic characters, and slapstick gags building toward climactic payoff. Popularized in newspapers beginning in the 1890s, such strips established the grammar of visual narrative that would become foundational to comic books, combining caricature, situational humor, and the formal innovations that transformed sequential art into a distinct medium.

Public domain, restored and presented by comicbooks.com public-domain