From the exhibition
Keeping Up With the Joneses
· September 13, 1913

This Sunday strip follows the misadventures of a competitive family caught in an escalating cycle of one-upmanship. Each panel advances the gag through sequential action: a boating mishap leads to increasingly elaborate vehicle disasters, culminating in a mountain-climbing catastrophe. The strip exemplifies early newspaper comics' visual storytelling—speech balloons anchor character dialogue while panel progression builds comic momentum. *Keeping Up With the Joneses* became a cultural phenomenon, spawning the phrase still used today. The strip's recurring cast and domestic-comedy focus established templates that would define the Sunday funnies and influence comic-strip narrative structure for decades.
Public domain, restored and presented by comicbooks.com public-domain