The reading room
Lovelorn #30
Lovelorn #30 (1952) This issue contains two stories. "Wise Gal" follows Jinny, who goes on a blind date with a tall man in a convertible, only to have her roommate Beth also become interested in him. When the man, Brad Shaw, arrives to pick up Beth for a date, he is charmed by Beth's simpler, more feminine appearance and demeanor, and asks her out instead, leaving Jinny behind. "Are You Feminine?" explores the importance of femininity in attracting men, illustrating through fashion magazine spreads and romantic vignettes that soft, delicate femininity—rather than sleekness or sophistication—is what truly captivates male interest. The final story chronicles a woman's harrowing experience when her boyfriend Joe becomes a heavy drinker; after he nearly dies in a suicide attempt at rapids, she must decide whether to stay with him or leave, ultimately finding the courage to fight for their relationship's survival.