ComicBook Experience

From the exhibition

L'Embarras du Choix ou Les Jolis Colliers (The Embarrassment of Choice, or Pretty Necklaces)

· circa 1920

L'Embarras du Choix ou Les Jolis Colliers (The Embarrassment of Choice, or Pretty Necklaces)
This hand-colored pochoir advertisement for Cecila jewelry showcases the stylized geometry of Art Deco fashion illustration. A languid female figure in a turquoise scaled gown displays long pearl strands, her elongated neck and masklike face rendered in the period's characteristic graphic reduction. Black fur stoles frame oversized pearls like a jewel display. The artist employs the flattened perspective and bold outlines descended from fin-de-siècle poster tradition—heirs to Toulouse-Lautrec's commercial prints. Yet this is commercial satire: the composition mocks feminine excess and acquisition through exaggeration, suggesting both the allure and absurdity of luxury consumption in postwar prosperity. The aesthetic anticipates comic book illustration's bold graphic economy and caricatural distortion of the human form for effect.

Public domain, restored and presented by comicbooks.com http://creativecommons.org/publicdomain/mark/1.0/